Capability Statement
A Capability Statement is like a résumé for your business. It’s concise, professional, and clearly shows potential customers, lenders, or partners why they should choose you.
1. First Impressions Count
Opportunities move quickly. Funders, partners, and procurement officers don’t have time to sift through your website or a lengthy proposal. A one-page Capability Statement makes it easy for them
to quickly grasp who you are and what you offer in under 2 minutes.
2. Opens the Door to Contracts & Partnerships
Many government agencies, corporations, and grantmakers require Capability Statements as part of their
vetting process. It shows that your business is serious, organized, and ready for contracting. Without one, you might not even be considered.
3. Clarifies Your Value Proposition
Creating a Capability Statement forces you to clearly define:
- Who you are (business identity, mission, certifications)
- What you do (core competencies, services, products)
- Why you’re unique (your differentiators)
- Who you’ve served (past performance, credibility)
This clarity enhances your sales conversations, grant proposals, and pitches.
4. Builds Trust and Credibility
Funders and partners want to know they’re working with a reliable, capable organization. A polished Capability Statement demonstrates that you:
- Have a proven track record
- Know your industry
- Can deliver results
It serves as a pprofessional stamp of credibility.
5. Saves Time and Improves Communication
When creating your company overview for each application or pitch, you can use your Capability Statement as a standard profile. It becomes your go-to tool for networking, grant attachments, RFP responses, and corporate supplier diversity portals.
⚡ Bottom Line Every business—whether a nonprofit, startup, or established company needs a Capability Statement. It’s not just a document; it’s a competitive advantage. Without one, you risk missing out on contracts, funding, and partnerships. With one, you immediately position
yourself as prepared, professional, and credible.